The Platform
The intelligence platform for gaming.
Makeshift gives brands, agencies, and licensors a single place to discover games, analyze audiences, monitor campaigns, and collaborate as a team — powered by AI and updated daily.
Find the right games in seconds, not weeks.
Search and filter 52,847 games across Roblox and Fortnite. Sort by MVI score, CCU, genre, or platform. Save your searches and export any dataset to CSV.
Every game scored. Every audience profiled.
MVI breaks down into four dimensions — Performance, Audience Quality, Engagement, and Growth — so you know exactly why a game scores high or low. Drill into demographics, device split, and geographic targeting.
Monitor campaigns as they happen.
Track every brand activation in real time. See live CCU, player sentiment, funnel completion, and chat safety — all benchmarked against platform medians so you know if your campaign is performing.
I found 8 Roblox roleplay games with MVI 70+ that are trending up:
Brookhaven RP (MVI 87, +12% weekly CCU)
Metro City RP (MVI 82, +8% weekly CCU)
Bloxburg (MVI 76, +5% weekly CCU)
...and 5 more. All have strong US/EU audience profiles.
Ask anything. Get instant answers.
Skip the filters and spreadsheets. Ask questions in natural language and get data-backed answers powered by Claude. The AI understands your platform data, MVI scores, campaign history, and trends.
And More
Intelligence across every dimension.
Cross-Platform Intelligence
Track player migration between Roblox and Fortnite. See shared demographics, genre performance comparisons, and overlap metrics across platforms.
Music & Culture Intel
120 music events tracked. Monitor artist integrations, audio-driven campaigns, and social trends across 6 platforms. Spot crossover opportunities early.
Culture Trends
15 trending signals with category and platform filters. Know what's gaining traction in gaming culture before it peaks — from memes to mechanics.
Team Collaboration
Collections, activity feeds, @mention notes, and branded PDF reports. Keep your whole team aligned on research, campaigns, and client deliverables.
See it in action.
Book a 30-minute demo and we'll walk you through the platform with your brand's data. No commitment, just clarity.