For Brands
Reach your audience where they play.
Stop guessing which games to sponsor. We use proprietary data to find where your customers actually are, then connect you with the creators who can bring your brand to life.
Find the Right Games
MVI scores 52,847 games across Roblox, Fortnite, and Minecraft so you know exactly which ones reach your target demographic — not just the biggest ones.
Match with the Right Creator
Our network of 1,600+ vetted creators means you get matched on creative style, audience overlap, and technical capability — not whoever's available.
Launch with Confidence
We oversee the entire production: scope, timelines, IP compliance, QA, and platform submission. Then we drive post-launch growth with live ops.
The Platform
Your brand intelligence dashboard
Beyond advisory, Makeshift gives your team a platform to log into every day — with tools built specifically for brand marketing teams.
Track Competitor Activations
See what Nike, LEGO, Disney, and every other brand is doing in gaming. Monitor their campaigns, CCU, and performance in real time.
Real-Time Campaign Monitoring
Live sentiment analysis, funnel completion tracking, geographic heatmaps, and chat safety reports — all benchmarked against platform medians.
AI-Powered Game Recommendations
Ask Claude which games fit your target demographic. Get instant, data-backed answers about audience overlap, MVI scores, and creator availability.
IP Affinity Matching
Discover which games naturally attract your IP's audience. Our affinity engine matches your brand with games where your customers already play.
Results
What this looks like in practice
Ready to find your audience?
Join brands like Netflix, LEGO, and Nike who trust us to make smarter gaming decisions. Let's talk about your goals.
Book a Strategy Call